EXPLORE THE DAILY

Sales & Marketing Opportunities

Business Division

The MN Daily Business Division

The objective of the Business Division, and its brands Suite 450 and Suite 450 Photobooth, gives students a sales and a multimedia agency experience. The Business Division has two goals; to provide students with opportunities for creating real work for local clients while cultivating professional skills, and provide advertisers access to new and innovative ways to market and advertise their business.

The Business Division provides students with professional experience in a college setting. We train, develop, and foster experiences that include account planning, digital media management, marketing, sales, public relations, and leadership that students can take with them once they step into the real world.

Business Division MANAGEMENT Positions:

Business Operations Officer (internal hire)

Department: Business Division

Reports To: MN Daily Board of Directors

Hours: 35-40 hours per week

Paid: Yes

Responsibilities:

  • Supervise the Daily’s business operations including Sales, Advertising Production, and Creative departments. Work closely with Marketing Directors and Social Media Managers and others.
  • Manage financial affairs in a fiscally responsible manner.
  • Review and assist in the preparation of the appropriate financial reports including projections, budgets, quarterly and annual financial statements, reports of advertising sales and any appropriate cost, revenue, or circulation analyses.
  • Work with controller and sales manager to establish advertising rates and standards of acceptance.
  • Supervise the Daily’s business operations including employees, funds, and property.
  • Support senior managers and solve problems that arise within the Daily’s business operations.
  • Organize the business staff providing for selection, promotion, discipline, and dismissal of staff.
  • Demonstrate problem-solving within the business departments.
  • Oversee training and staff development to ensure quality and diversity.
  • In cooperation with senior managers, develop an annual budget of anticipated expenses for departments subject to the Board’s approval.
  • Consult regularly with the Editor-in-Chief, General Manager, and the Board of Directors to ensure coordinated and efficient operations.
  • Work with the Office of the Publisher and Controller to prepare and present the annual Student Services Fees request.
  • Report all necessary information to the Board including all appointments of directors or managers, all dismissals, all substantial complaints, and changes in managerial or business policies or procedures.
  • Enforce and conform to the policies of the Board.
  • Carry out all other duties delegated by the Board and as laid forth in the Daily’s bylaws.

Essential Functions:

  • Ability to hear and speak English clearly.
  • Ability to visually analyze newspaper and online content.
  • Ability to use verbal intelligence to convey ideas, knowledge and thorough critiques for staff members.

Qualifications:

  • Must be a University of Minnesota student, fulfilling registration requirements laid forth in the bylaws.
  • Must have at least one year of successful experience at a newspaper or other business.
  • Must possess an understanding of newspaper operations, journalistic ethics, and appropriate media law.

  • Must exhibit demonstrated management and staff leadership skills, with the ability to manage and motivate a diverse staff and provide an effective training environment.

  • Must be able to handle confidential material.

  • Must possess excellent interpersonal and communication skills, with the ability to be an effective spokesperson for the Daily and to work effectively with others.

  • Must be creative and drive positive change within the organization.

  • Must be a team player and foster an environment that promotes innovation, development, goal    attainment, and implementation.

Daily Positional Responsibilities:

  • Check the day’s print and online ads, as well as ads scheduled for the following day to check for problems with text, artwork, color reproduction or compliance with advertising acceptance policy.

  • Check the advertising revenue on AdPro to make sure it is on track for the month. Eighty percent of the ad revenue should be scheduled by the end of the second week.

Weekly Positional Responsibilities:

  • Attend a Business and Admin meeting that includes all direct report managers as well as the sales managers

  • Meet with the general manager and editor-in-chief to discuss each division

Monthly Positional Responsibilities:

  • Attend meetings of the Board of Directors

  • Prepare monthly reports for the Board of Directors meetings

  • Have each manager prepare a monthly report and add it to the Google Drive

Semester Positional Responsibilities:

  • Conduct staff performance reviews
  • Complete goals for review by the Board of Directors evaluation committee

  • Have each manager complete goals for the upcoming semester

  • Meet with each manager to approve and discuss their goals

  •  At the end of the semester, prepare follow up information about your goals and meet with the      evaluation committee.

Annual Positional Responsibilities:

  • Formulate a budget with the controller and fellow OP members (summer)

  • Complete budget worksheets for every business manager. (summer)

  • Complete a publication calendar with admin and editorial and be sure to pass it along to ECM (summer)

  • Review the ad acceptance handbook and be sure to update it with any new laws, review it with managers (summer)

  • Ensure that the sales director is assessing the Daily’s current advertising rates and that these rates are comparable to the cost per thousand rates of other college newspapers (summer)

  • Work with the general manager, editor-in-chief, and controller to compile financial information for the student fees request (fall, spring)

Ongoing Positional Responsibilities:

  • Hire new people for the necessary managerial positions; development staff members to fill the leadership pipeline

  • Coordinate training opportunities for staff

  • Reward and discipline staff accordingly

  • Continue to search for new streams of revenue

  • Continue to search for ways to spend money more efficiently and make cuts where they are due

  • Ensure that managers of the advertising production, marketing, and sales departments are reviewing
      the ad acceptance handbook with each new hire

  • Keep track of all contracts and make sure they are being renewed on time

  • Update the managers who are on the CMBAM listserv and the SCS contact names


Disclaimer:
This job description is only intended to be a summary of the responsibilities and qualifications required in the day-to-day work for this position. It is not exhaustive in nature. The Minnesota Daily reserves the right to change the job description at-will and to modify an employee’s job role at any time to best benefit the organization.

The Minnesota Daily is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity/expression, marital status, national origin, age, disability, genetics or any other characteristic protected by federal, state, or local law.

Note: Because this position requires extensive institutional knowledge of the Minnesota Daily’s Business division, and other operations, the Business Operations Officer position is an internal hiring opportunity and not available open to the public.

Business Division MEDIA SALES Positions:

Sales Manager (internal hire)

Department: Business

Reports To: Business Operations Officer

Hours: 30+ hours scheduled around class schedule during normal business hours (Mon-Fri, 9am-5pm)

Paid: Yes

The sales manager is responsible for generating all sales revenue for the Minnesota Daily, the independent student-run news organization at the University of Minnesota. This includes print, online advertising, street team, event sales, and development of new products. The manager leads a team of account executives and works closely with the creative, digital, and marketing managers to present a comprehensive package to clients wanting to reach the campus market.

Responsibilities:

  • Set and achieve revenue goals
  • Hire, train, and supervise account executives
  • Monitor sales activity set sales goals, and analyze performance versus goals
  • Ensure excellent customer service and satisfaction
  • Conduct weekly group and individual sales meetings
  • Manage the day-to-day operations of the sales department
  • Manage ad sales, production and placement of ads on the website and social media
  • Set sales and production deadlines; plan publication schedule, including special issues
  • Provide sales and promotional materials for account executives; suggest ad prospects
  • Work cooperatively with the Marketing Director to generate sponsorships and promotions
  • Collaborate with the Creative Director to design sales materials and ensure ads run correctly
  • Process department payroll and commissions
  • Other duties as assigned

Qualifications:

  • Must be a University of Minnesota Student
  • Experience in advertising sales and customer service required
  • Strong work ethic & self-motivated
  • Strong problem-solving skills
  • Excellent oral and written communication skills
  • Attention to detail
  • Ability to lead and inspire a staff

    Subscribe For Updates

Disclaimer: This job description is only intended to be a summary of the responsibilities and qualifications required in the day-to-day work for this position. It is not exhaustive in nature. The Minnesota Daily reserves the right to change the job description at-will and to modify an employee’s job role at any time to best benefit the organization.

The Minnesota Daily is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity/expression, marital status, national origin, age, disability, genetics or any other characteristic protected by federal, state, or local law. All students are encouraged to apply.

Assistant Sales Manager (internal hire)

Department: Business

Reports To: Sales Manager

Hours: 25+ hours scheduled around class schedule during normal business hours (Monday – Friday, 9am-5pm)

Paid: Yes

The assistant sales manager is responsible for generating sales revenue for the Minnesota Daily, the independent student-run news and media organization at the University of Minnesota. This includes print, online advertising, street team, event sales, and development of new products. The assistant sales manager assists the sales manager lead a team of account executives and offer access to the University of Minnesota market through products and services.

Responsibilities:

  • Help make progress toward achieving sales goals
  • Hire, train, and supervise account executives; including ongoing training
  • Monitor sales activity, help set sales goals and analyze performance versus goals
  • Conduct weekly group and individual sales meetings
  • Work closely with sales manager on maintaining the sales department, providing support as needed
  • Develop and maintain relationships with current customers:

>> Meet with clients to discuss their advertising needs
>> Offer opportunities to reach the campus market through Minnesota Daily
>> Develop proposals, solve problems, and provide follow-through

  • Seek opportunities to build relationships with prospective customers:

>> Research potential advertisers & create sales pitches to attract new business
>> Provide consistent customer service to accounts in order to ensure their longevity

  • Suggest new product ideas and suggest ad prospects
  • Send tearsheets to clients for each print run date
  • Other duties as assigned by the sales manager

Qualifications:

  • Must be a University of Minnesota Student
  • Experience in advertising sales and customer service required
  • Strong work ethic & self-motivated
  • Strong problem-solving skills
  • Excellent oral and written communication skills
  • Attention to detail
  • Ability to lead and inspire a staff

    Apply Now

Disclaimer: This job description is only intended to be a summary of the responsibilities and qualifications required in the day-to-day work for this position. It is not exhaustive in nature. The Minnesota Daily reserves the right to change the job description at-will and to modify an employee’s job role at any time to best benefit the organization.

The Minnesota Daily is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity/expression, marital status, national origin, age, disability, genetics or any other characteristic protected by federal, state, or local law. All students are encouraged to apply.

Account Executive (applications OPEN)

Department: Business

Reports To: Sales Manager

Hours: 15-20 per week, primarily during business hours (Mon-Fri, 9am-5pm)

Pay: Yes

The team of account executives is responsible for generating revenue that supports the Minnesota Daily and MNDaily.com. Working with local businesses, university groups, and departments, the account executives offer access to the University market through online and print advertising, promotional events, and other innovative means.

Responsibilities:

  • Generate revenue through advertising sales and marketing promotions
  • Develop and maintain relationships with current customers:

>> Meet with clients to discuss their advertising needs
>> Offer opportunities to reach the campus market through Minnesota Daily
>> Develop proposals, solve problems, and provide follow-through

  • Seek opportunities to build relationships with prospective customers:

>> Research potential advertisers & create sales pitches to attract new business
>> Provide consistent customer service to accounts in order to ensure their longevity

  • Maintain account records by tracking sales and payment status
  • Make progress toward achieving sales goals
  • Work closely with managers to share information and continue training
  • Maintain weekly office hours and attend weekly sales meetings
  • Additional duties as assigned

Qualifications:

  • Must be a University of Minnesota student able to make a minimum one-year commitment
  • Strong motivation and commitment to success
  • Excellent interpersonal skills for working with a range of clients and colleagues
  • Willingness to learn/develop sound business practices
  • Good organizational, time-management, and communication skills
  • Sales and customer service experience desirable
  • Ability to hear and speak English clearly
  • Verbal and written intelligence when assisting customers
  • Ability to visually analyze advertisements and contracts
  • Professional appearance and demeanor when representing the company

Apply Now

Disclaimer: This job description is only intended to be a summary of the responsibilities and qualifications required in the day-to-day work for this position. It is not exhaustive in nature. The Minnesota Daily reserves the right to change the job description at-will and to modify an employee’s job role at any time to best benefit the organization.

The Minnesota Daily is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity/expression, marital status, national origin, age, disability, genetics or any other characteristic protected by federal, state, or local law. All students are encouraged to apply.

Digital Campaign Manager (applications OPEN)

Department: Business

Reports To: Business Operations Officer

Hours: 8-12 hours per week, primarily during business hours (Mon-Fri, 9am-5pm)

Pay: Yes

Minnesota Daily Media is seeking a Search Engine Marketing Specialist to manage all Search Engine Marketing (SEM) activities. Specific responsibilities will include performing campaign analysis, managing Search Engine Marketing budgets and supporting the sales team in ongoing efforts to maximize ROI, drive traffic and grow and retain customers. In this capacity, you will also work closely with Advertising Sales teams to share key campaign insights and ensure optimization efforts are executed in a timely and accurate manner.

The ideal candidate is passionate about Search Engine Marketing (SEM) and is easily adaptable to an ever-changing and competitive environment.

Responsibilities:

  • Support current Search Engine Marketing campaigns through analysis and optimization
  • Manage campaign expenses by staying on budget, estimating monthly costs and reconciling discrepancies
  • Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in Search Engine Marketing campaigns
  • Track, report, and analyze website analytics and SEM initiatives and campaigns
  • Perform ongoing keyword discovery and optimization
  • Work with supervisor to define and maintain internal process implementations

 Qualifications:

  • Must be a University of Minnesota student with at least 2 semesters remaining
  • Availability to work during the summer months
  • Proven SEM experience and success managing SEM campaigns across different Search Platforms
  • Well-versed in performance marketing, conversion and online customer acquisition
  • Experience with Google Ads
  • Experience with website analytics tools (e.g. Google Analytics)
  • Strong analytical skills and experience generating SEM reports
  • Desired certifications include Bing Ads Certification, Google AdWords Certification, Google Analytics Certification or relevant course work and education
  • Robust communication, interpersonal, and written skills are required

Apply Now

Disclaimer: This job description is only intended to be a summary of the responsibilities and qualifications required in the day-to-day work for this position. It is not exhaustive in nature. The Minnesota Daily reserves the right to change the job description at-will and to modify an employee’s job role at any time to best benefit the organization.

The Minnesota Daily is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity/expression, marital status, national origin, age, disability, genetics or any other characteristic protected by federal, state, or local law. All students are encouraged to apply.

Business Division MARKETING & PR Positions:

Director of Marketing (internal hire)

Division: Business (Suite 450)

Department: Marketing

Reports To: Business Operations Officer

Hours: 10 – 15 hours per week

Paid: Yes

 

The Director of Marketing is a vital component of Minnesota Daily Media and mndaily.com, responsible for promoting readership, brand management, sponsored content, market research and more. The Director of Marketing leads the team of Marketing Associates and Marketing Interns while working collaboratively with the Digital Media Manager, Search Engine Marketing Director, Sales Manager, Creative Director, General Manager, Editor-in-Chief, and Business Operations Officer. 

 

Responsibilities:

  • Prior to the position offer, applicant will create a strategic marketing plan that outlines team initiatives to better the organization and promotional process, as well as overall brand awareness
  • Collaborate with department heads in the planning, implementation, and evaluation of projects, initiatives, improvements, and changes in the organization
  • Develop and oversee the implementation of in-house promotional campaigns for recruitment, special sections, events, and brand awareness
  • Plan and execute ongoing market research, including surveys, focus groups, and data analysis
  • Use data-driven marketing tactics to ensure that Minnesota Daily Media is making the educated decisions that are backed by data and driven by results
  • Manage the Copywriting Associate to coordinate the writing of sponsored content articles for select publications
  • Manage the Strategy Associate to develop a strategic plan for the entire school year
  • Manage the Communications Associate to create engaging and innovative campaigns that will increase brand awareness
  • Manage the Engagement Associate to market Minnesota Daily Media to the campus community through events, handouts, street team, and the photobooth service
  • Lead weekly Marketing Department meetings and facilitate weekly 1-on-1 sessions with Marketing Associates
  • Brainstorm unique ways to market the Minnesota Daily through print, social, and digital media channels
  • Use design thinking as a foundation for projects to ensure that the marketing department is using creative problem solving
  • Create and track annual departmental budget
  • Other duties as assigned

 

Qualifications:

  • Must be a University of Minnesota student with at least 2 semesters remaining
  • Availability to work during the summer months
  • Ability to work some weekends and nights at promotional events and/or activities
  • Knowledge of marketing, advertising, and public relations
  • Working knowledge of Microsoft Office or equivalent programs
  • Excellent verbal, visual, and written communication skills
  • Strong problem solving, organization and interpersonal skills
  • Ability to multitask and take directions

Subscribe For Updates

Disclaimer: This job description is only intended to be a summary of the responsibilities and qualifications required in the day-to-day work for this position. It is not exhaustive in nature. The Minnesota Daily reserves the right to change the job description at-will and to modify an employee’s job role at any time to best benefit the organization.

The Minnesota Daily is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity/expression, marital status, national origin, age, disability, genetics or any other characteristic protected by federal, state, or local law. All students are encouraged to apply.

Marketing Communications Associate (applications CLOSED)
Division: Suite 450 (Business)

Department: Marketing

Reports To: Director of Marketing

Hours: 10 – 12 hrs per week

Paid: Yes


The Marketing department is a vital component of MN Daily Media and is responsible for promoting readership and engagement, events, brand management, and more. The Communications Associate assists the Director of Marketing in all activities related to both internal and external promotion.


Responsibilities

  • Collaborate with the Director of Marketing in the planning, implementation, and evaluation of projects
  • Create engaging and interesting campaigns that target our readership and audience at the University of Minnesota campus
  • Act as the Public Relations specialist by connecting and building relationships with student groups, university departments, and fraternity & sorority life
  • Coordinate at events, activities, and training produced by the Marketing department
  • Brainstorm and execute creative ways to market the Minnesota Daily through social media, email, website, podcasting, and print mediums
  • Collaborate with the Copy Associate and Digital Media department to plan and execute social media campaigns
  • Explore new avenues of marketing directly to students using the vast network of college media organizations 
  • Meet weekly with the other Marketing Associates to communicate about upcoming and ongoing projects
  • Help lead the Marketing Interns pool and provide monthly training to the entire pool of interns
  • Assist Sales Manager in working with local businesses and university groups to generate revenue through partnerships
  • Other duties and projects as assigned

 

Qualifications

  • Must be a University of Minnesota student with at least 2 semesters remaining
  • Availability to work during the summer months
  • Ability to work some weekends and nights at promotional events and/or activities
  • Knowledge of marketing, advertising, and public relations
  • Working knowledge of Microsoft Office, Google Drive, or equivalent programs
  • Familiarity with social media and content creation
  • Excellent verbal, visual, and written communication skills
  • Strong problem solving, organization and interpersonal skills
  • Ability to multitask and take directions

Subscribe For Updates

Disclaimer: This job description is only intended to be a summary of the responsibilities and qualifications required in the day-to-day work for this position. It is not exhaustive in nature. The Minnesota Daily reserves the right to change the job description at-will and to modify an employee’s job role at any time to best benefit the organization.

The Minnesota Daily is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity/expression, marital status, national origin, age, disability, genetics or any other characteristic protected by federal, state, or local law. All students are encouraged to apply.

 

Marketing Copywriter Associate (applications CLOSED)

Division: Suite 450 (Business)

Department: Marketing

Reports To: Director of Marketing

Hours: 10 – 12 hrs per week

Paid: Yes

The Marketing department is a vital component of MN Daily Media and is responsible for promoting readership and engagement, events, brand management, and more. The Copywriting Associate assists the Director of Marketing in all activities related to both internal and external promotion.

Responsibilities

  • Collaborate with the Director of Marketing in the planning, implementation, and evaluation of projects
  • Create and curate engaging native content for local advertisers
  • Ideate with marketing interns on content for business publications such as Living Guides, Best of Edition, and the Recruitment Guide
  • Lead marketing interns to create social copy for our Minnesota Daily and Suite 450 accounts
  • Collaborate with the social strategy team to ensure that the Minnesota Daily and Suite 450 brands are protected and consistent across all channels (print, social media, website, etc.)
  • Develop podcast and video advertising underwriting for both internal and external usage
  • Meet weekly with the other Marketing Associates to communicate about upcoming and ongoing projects
  • Help lead the Marketing Interns pool and provide monthly training to the entire pool of interns
  • Lead social media and special issues content creation 
  • Other duties and projects as assigned

Qualifications

  • Must be a University of Minnesota student with at least 2 semesters remaining
  • Availability to work during the summer months
  • Ability to work some weekends and nights at promotional events and/or activities
  • Knowledge of marketing, advertising, and public relations
  • Working knowledge of Microsoft Office, Google Drive, or equivalent programs
  • Familiarity with social media and content creation
  • Excellent verbal, visual, and written communication skills
  • Strong problem solving, organization and interpersonal skills
  • Ability to multitask and take directions

Subscribe For Updates

Disclaimer: This job description is only intended to be a summary of the responsibilities and qualifications required in the day-to-day work for this position. It is not exhaustive in nature. The Minnesota Daily reserves the right to change the job description at-will and to modify an employee’s job role at any time to best benefit the organization.

The Minnesota Daily is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity/expression, marital status, national origin, age, disability, genetics or any other characteristic protected by federal, state, or local law. All students are encouraged to apply.

 

Marketing Engagement Associate (applications CLOSED)

Division: Suite 450 (Business)

Department: Marketing

Reports To: Director of Marketing

Hours: 10 – 12 hrs per week

Paid: Yes


The Marketing department is a vital component of MN Daily Media and is responsible for promoting readership and engagement, events, brand management, and more. The Strategy Associate assists the Director of Marketing in all activities related to both internal and external promotion.


Responsibilities

  • Collaborate with the Director of Marketing in the planning, implementation, and evaluation of projects. Create engaging and interesting campaigns that target our readership and audience at the University of Minnesota campus with the other Marketing Associates
  • Meet weekly with the other Marketing Associates to communicate about upcoming and ongoing projects
  • Help lead the Marketing Interns pool and provide monthly training to the entire pool of interns
  • Assist Sales Manager in working with local businesses and university groups to generate revenue through partnerships
  • Monitor social and cultural trends to implement in the organization
  • Analyze metrics and analytics of digital platforms to improve and execute strategy
  • Other duties and projects as assigned

Qualifications

  • Must be a University of Minnesota student with at least 2 semesters remaining
  • Availability to work during the summer months
  • Ability to work some weekends and nights at promotional events and/or activities
  • Knowledge of marketing, advertising, and public relations
  • Working knowledge of Microsoft Office, Google Drive, or equivalent programs
  • Familiarity with social media and content creation
  • Excellent verbal, visual, and written communication skills
  • Strong problem solving, organization and interpersonal skills
  • Ability to multitask and take directions

Subscribe For Updates

Disclaimer: This job description is only intended to be a summary of the responsibilities and qualifications required in the day-to-day work for this position. It is not exhaustive in nature. The Minnesota Daily reserves the right to change the job description at-will and to modify an employee’s job role at any time to best benefit the organization.

The Minnesota Daily is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity/expression, marital status, national origin, age, disability, genetics or any other characteristic protected by federal, state, or local law. All students are encouraged to apply.

 

Marketing Strategy Associate (applications CLOSED)

Division: Suite 450 (Business)

Department: Marketing

Reports To: Director of Marketing

Hours: 10 – 12 hrs per week

Paid: Yes

 

The Marketing department is a vital component of MN Daily Media and is responsible for promoting readership and engagement, events, brand management, and more. The Strategy Associate assists the Director of Marketing in all activities related to both internal and external promotion.

Responsibilities

  • Collaborate with the Director of Marketing in the planning, implementation, and evaluation of projects. Create engaging and interesting campaigns that target our readership and audience at the University of Minnesota campus with the other Marketing Associates
  • Meet weekly with the other Marketing Associates to communicate about upcoming and ongoing projects
  • Help lead the Marketing Interns pool and provide monthly training to the entire pool of interns
  • Assist Sales Manager in working with local businesses and university groups to generate revenue through partnerships
  • Monitor social and cultural trends to implement in the organization
  • Analyze metrics and analytics of digital platforms to improve and execute strategy
  • Other duties and projects as assigned

Qualifications

  • Must be a University of Minnesota student with at least 2 semesters remaining
  • Availability to work during the summer months
  • Ability to work some weekends and nights at promotional events and/or activities
  • Knowledge of marketing, advertising, and public relations
  • Working knowledge of Microsoft Office, Google Drive, or equivalent programs
  • Familiarity with social media and content creation
  • Excellent verbal, visual, and written communication skills
  • Strong problem solving, organization and interpersonal skills
  • Ability to multitask and take directions

Subscribe For Updates

Disclaimer: This job description is only intended to be a summary of the responsibilities and qualifications required in the day-to-day work for this position. It is not exhaustive in nature. The Minnesota Daily reserves the right to change the job description at-will and to modify an employee’s job role at any time to best benefit the organization.

The Minnesota Daily is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity/expression, marital status, national origin, age, disability, genetics or any other characteristic protected by federal, state, or local law. All students are encouraged to apply.

 

Business Division DIGITAL MEDIA Positions:

Digital Media Strategist (OPEN)

Department: Digital Media

Reports To: Business Operations Officer

Hours: 10-15 per week

Paid: Yes

The Digital Media Strategist is a vital component to the Minnesota Daily’s branded presence across all digital platforms, including mndaily.com, Facebook, Twitter, Instagram, and email blasts. The primary job duty is to develop content for our social media channels, website and ad placement. They will work closely with the Daily’s sales and marketing teams on a regular basis to assist them with marketing and sales implementation across online platforms. The ideal candidate must be a natural leader and strategic thinker who is able to work in a fast-paced, creative environment with ever-shifting schedules and priorities.

 

Responsibilities:

  • Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs)
  • Stay current with cultural and social trends to identify new digital opportunities for the newsroom 
  • Analyze web traffic metrics and suggest solutions to boost web presence using Google Analytics
  • Manage MN Daily Media’s e-newsletter and optimize engagement
  • Play an active role in consulting and providing clients with measurements after launching campaigns
  • Provide internal teams and clients with strategic and tactical programmatic media and paid social recommendations that align with client objectives
  • Coordinate with Marketing Director regarding digital advertising and promotions efforts
  • Build strong relationships and brand engagement with readers through social media interaction and e-newsletter activities
  • Monitor social platforms for engagement and make suggestions based on the performance of posts
  • Plans and implements advertising campaigns, including search advertising, online ad placements including testing and recommendations for performance improvement
  • Lead weekly Digital Media Department meetings and facilitate weekly 1-on-1 sessions with interns
  • Other duties as assigned

Qualifications:

  • Must be a University of Minnesota student with at least 2 semesters remaining
  • Bachelor’s degree or equivalent. Degree in Marketing, Strategic Communications, Digital Media and Business Analytics preferred 
  • Availability to work during the summer months
  • Have the ability to provide timely feedback to colleagues, superiors, and partners
  • Demonstrated knowledge of digital marketing (including web analytics, search engine optimization and email marketing), advertising, and public relations
  • Excellent verbal, visual, and written communication skills
  • Proficiency with Microsoft Word, Excel and PowerPoint
  • Strong analytical skills
  • Attention to detail and strong organizational skills

Preferred Qualifications:

  • Experience with Google Analytics is preferred; certification is a plus
  • Ability to handle multiple complex projects; a resourceful self-starter who can take initiative and follow through on projects
  • Knowledge of and experience with online marketing for a college newspaper

Subscribe For Updates

Disclaimer: This job description is only intended to be a summary of the responsibilities and qualifications required in the day-to-day work for this position. It is not exhaustive in nature. The Minnesota Daily reserves the right to change the job description at-will and to modify an employee’s job role at any time to best benefit the organization.

The Minnesota Daily is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity/expression, marital status, national origin, age, disability, genetics or any other characteristic protected by federal, state, or local law. All students are encouraged to apply.

Contact Information

Minnesota Daily  |  2221 University Ave. SE  |  Suite 450  Minneapolis, MN 55414  |  (612) 435 - 1562  |  hr@mndailymedia.org